2012 Montreal International Auto Show
31 Jan, 2012
The Canadian auto show circuit kicked off in Montreal with the 44th Edition of the Montreal International Auto Show. As like previous years the MIAS hosted manufacturers from around the world to showcase the latest and greatest in the automotive industry. The 10 day show gave over 205,000 spectators a chance to check out all the new cars under one roof and even peek at some vehicles of their dreams and the future.
A few of the unveilings that stood out for us were the Canadian debut of the Subaru BRZ which attracted a fair share of the crowd. Hyundai had a surprisingly large booth and introduced the face lifted Genesis Coupe along with the new Veloster turbo. Ford had a dynamic and interactive singing robot in their booth while they showcased their full line-up including the 2013 Mustang, Escape and Focus ST.
FIAT had one of the most popular booths featuring the 500 and 500 Gucci edition, they also had the Montreal premiere of the Abarth 500. Honda's booth was nice but lacked impact as the key attention grabbers were a base model CR-Z and the PASMAG Remix 2.0 HFP Turbo Civic and Supercharged Accord; Same deal at their sibling Acura's booth where the highlight was the 2012 TSX SE and the 2013 RDX Prototype.
Mazda's SKYACTIV technology played a big part at the show and in their line-up as they unveiled the all new CX-5. Scion showed off their limited edition release series vehicles including the tC, xB and xD. Mercedes-Benz callouts were the AMG versions of the SLK55 and the CL63 Black Series tucked away deep in their booth. There were also a fair share of exotics from Maserati, Lamborghini and Ferrari which featured the all new FF.
MIAS also offered other spectator attractions such as the Legends of the Road exhibit which hosted a series of classic Mercedes-Benz, Porsche, Maserati and a couple of muscle cars along with the always appealing Carrera GT. Last but not least was the Performance Zone located on the 7th floor. The Performance Zone sponsored by Scion hosted over 40 modified vehicles to satisfy anyone's taste. Cars ranged from fully built drift and drag machines to some of the stop street cars in Quebec. As a special attraction in the Performance Zone a Bugatti Veyron was added as the ultimate performance vehicle but after some testing in Forza 4 we have a different opinion. Last but not least Intuned Online was on site during the entire show as our Project 370Z and Mugen Civic were both chosen for the Auto Show and seemed very popular with the spectators in attendance.
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