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Nike Sportswear Presents ‘What the Max’

May 6, 2012 / Product Releases

Nike Sportswear is launching the ‘What the Max’ Collection in Summer ’12, including the Nike Air Max 90 Hyperfuse, Nike Air Max 95 Hyperfuse and Nike Air Max 2012 Hyperfuse. All three feature Hyperfuse technology in bold neon color pops to highlight the innovation. The Nike design team first introduced Hyperfuse construction to create a breathable, stable and resilient basketball shoe called the Nike Hyperfuse and the performance technology is brought to life on the past, present and future of [...]

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NIKE DESIGNS BESPOKE AIR FORCE 1 FOR DIRK NOWITZKI

May 3, 2012 / Featured, Product Releases

Fourteen years ago, Dirk Nowitzki had a crazy dream: play pro basketball in the US. He trained hard for it and in the end his dream came true. He was drafted by Dallas and in 2011 became the first German to win a world championship in the US. Nike believes in crazy dreams and in honor of Dirk Nowitzki and his extraordinary achievement have created a customized Air Force 1 design for the German basketball star. Israel Matteo, designer at [...]

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Mercedes-Benz Collection 2012 with new items galore

May 3, 2012 / Featured, Product Releases

The new comprehensive Mercedes-Benz Collection 2012 catalogue features over 340 items, spread over more than 160 pages. The extensive range of new products includes the fitness bike with 29-inch wheels, the Mercedes-Benz Motor Sports Selection 2012, the AMG Retro Edition and the Classic Selection marking the 60th anniversary of the Mercedes SL. The new comprehensive catalogue is now available from Mercedes-Benz sales partners.

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Tinker – Air Jordan 2012 Deluxe

March 15, 2012 / Featured, Product Releases

Tinker Hatfield’s ability to craft iconic performance shoes from thoughtful and unexpected inspirations have made him revered within the Jordan community. His influence on the Air Jordan 2012 was no different, as his design concept brought in cues from the 1930’s jazz scene. His “zoot” sketch served as a flagship image for the project, capturing the confident demeanor intended for the AJ 2012. While a basic representation, the wingtips featured in the image would serve as a starting point for [...]

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The Hater Archives – Vol.1 – Haters

February 28, 2012 / Blogs

Coming up with blog ideas can be tough; with that being said I've decided to discuss my biggest pet peeve, haters. I realize by discussing this topic it makes me a hypocrite but hey, what is a guy to do? I'm hoping these segments will cause people to think and question what they hear and hopefully even research anything they want more information on as there are tons of resources and forums on the internet and not just rely on [...]

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Air Force 1 XXX Pearl Collection

February 20, 2012 / Product Releases

The perfect marriage of court and culture, Nike is honoring the Air Force 1 with a pinnacle footwear collection as the shoe approaches its 30th birthday. Launching March 3, the Nike Air Force 1 Pearl Collection begins with three colorways and premium design details representing the shoe's three-decade legacy. As the first basketball shoe to feature the Nike Air Max unit, the Air Force 1 has a regal and timeless quality symbolic of its namesake airplane. As always at Nike, [...]

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Past Meets Future: Cole Haan Presents the LunarGrand Wingtip

February 6, 2012 / Product Releases

On Friday, February 10th, the much-anticipated Cole Haan LunarGrand wingtip launches exclusively at Cole Haan SoHo. Engineered to conquer the streets of New York City, the LunarGrand is a conceptual clash of past meets future—the unique and seamless fusion of timeless design and futuristic innovation. Incorporating Nike’s innovative ultra-lightweight Lunarlon cushioning system into Cole Haan’s traditional construction techniques, the LunarGrand achieves unrivaled feel, flexibility and movement—redefining how classic dress shoes can move and function in modern urban environments. “The LunarGrand [...]

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Serena Fuentes

February 2, 2012 / Featured, Models

If we had a single phrase to describe Serena Fuentes it would be 'down to earth' we had a chance to chat with this Australian native about cars and modeling. IO: So Serena, How did you get your start in modeling? Serena: I’ve always said that if you love clubbing, you may eventually promote for nightclubs; well I love cars so naturally I found myself promoting for car shows. I love looking at cars, I love seeing the creativity that’s [...]

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Converse launches collaboration with Masafumi Watanabe

January 25, 2012 / Product Releases

Converse Inc. launches the Masafumi Watanabe for Converse Jack Purcell Johnny shoe. Founder of the influential label Bedwin and the Heartbreakers, Watanabe is one of Japan’s most influential designers and an innovator of a contemporary, tailored, street-wear aesthetic. His fresh take on classic American apparel, makes his collaboration using the iconic Jack Purcell Johnny shoe a natural fit. “The Jack Purcell shoe has the essence of refinement and rebelliousness at the same time. Similarly, Watanabe is known for sophisticated classics [...]

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Converse Introduces the Spring 2012 Black Canvas Premium Apparel Collection

January 24, 2012 / Product Releases

Converse Inc. announces the launch of its Spring 2012 Black Canvas premium men’s apparel collection, introducing warm weather styles and fabrications for the first time since its launch in Fall 2011. Key pieces for the season include lightweight cotton henleys, French terry hoodies, slim-fit cargo pants and vintage inspired tees – laidback, iconic pieces that will transition effortlessly through the spring months. The latest collection fuses Converse’s signature rock n’ roll aesthetic with an athletic-inspired functionality while incorporating unique distressed [...]

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Converse Announces Its Spring 2012 Skateboarding Collection

January 24, 2012 / Product Releases

Converse Inc. announces the debut of its Spring 2012 skateboarding footwear collection, including the new Form + Function Collection, and the latest collaborative shoes from Team Converse Skate Ambassadors, including the CONS Trapasso Pro, CONS Pappalardo Pro, and the KA-ONE. Inspired by footwear from the Converse archives and updated with new material executions, the Spring 2012 collection successfully integrates performance and lifestyle, pushing skateboarding culture to the next level. The Spring 2012 skateboarding footwear collection will be available at specialty [...]

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DC Shoes – Spring 2012

January 17, 2012 / Product Releases

DC Shoes recently launched their new arrivals for spring 2012. The new arrivals consist of a variety of products ranging from shoes and hats to shorts and hoodies. Some of the quick stand-outs for us were the Chris Cole Lite SSE Shoes, the Tone Def 210 New Era Hat available in a variety of colors and the new Travis Pastrana blur t-shirt. For more information on the new arrivals, sizing and pricing visit www.dcshoes.com

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Cole Haan Reflective Wingtips and Penny Loafers

January 9, 2012 / Product Releases

On November 17th, Cole Haan released a series of classic footwear silhouettes constructed with reflective uppers and available only at Cole Haan SoHo. This exclusive series of our classic men’s and women’s styles has been re-imagined with the deployment of a special reflective film applied to the upper’s surface. Covered in microscopic glass beads, the material reflects light, giving the surface visual depth and unique texture. Two color choices are offered: silver and black. “These reflective versions of our iconic [...]

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Mandy Monroe

December 30, 2011 / Featured, Models

Sugar, spice and everything nice is really what Mandy is all about. This feisty Toronto native comes from a Chinese/Russian descent and proves that it is ok for a woman to have curves and tattoos. This down to earth humanitarian and animal lover started modeling on and off from the age of 15 and prides herself on showing that beauty comes in all shapes and sizes. We got a chance to ask Mandy a few questions about what she's been [...]

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DC x SKULLCANDY Collaboration has Arrived

November 16, 2011 / Product Releases

DC Shoes is going big with its latest collaboration with SKULLCANDY. The newest line features new designs and color sets. For more information visit http://www.dcshoes.com

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Civic Garage Party – Montreal

October 20, 2011 / Events, Featured

As part of the launch of the all-new 2012 Honda Civic; Honda Canada assembled a cross country 5 city tour to promote the vehicles. In addition to the 2012 models Honda created a club atomsphere at every venue with some of the top acts around; for Montreal the event featured Grammy-Nominated Wolfgang Gartner. As part of the spectical, certain modified Civic owners were able to showcase their work by invite only. As the music bumped into the night and based [...]

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