Reintroducing the Nike Tailwind

25 Jan, 2012

The legendary Nike Tailwind -- the shoe that brought Nike Air to life in the late 1970's -- makes a comeback with a January global release in limited quantities.

The Tailwind was the first Nike shoe to feature an Air-sole unit. It debuted in limited release in Hawaii for the Honolulu Marathon in late 1978, with broader distribution in 1979. The Nike Tailwind release followed on the heels of Nike Air launching as a proprietary technology in December 1978 at the Nike R&D facilities in New Hampshire and Maine. This revolutionary cushioning platform was pioneered by Frank Rudy, an aerospace technology specialist, who initially brought the idea to Nike in 1977.

Six retailers in Honolulu were initially given the shoes in 1978 and all sold out immediately. A buzz was born. Though not immediately and universally accepted as an innovation platform, runners were eager to try the new cushioning. The Nike Tailwind became a versatile running shoe with its breathability, durability and Nike Air cushioning.

About the author

Ryan Jones

Ryan works to strategically plan the company’s direction; in addition to serving as editor-in-chief. Raised in Montreal, Canada, Jones grew up in an automotive family as a second generation car fanatic, his father being a former ISCA competitor (1950 Mercury). As the apple did not fall far from the tree , Jones has worked on numerous show cars including his own Honda Civic which has been honored with a variety of trophies. In addition to IntunedOnline, Ryan has worked in account and operations management supporting and a variety of Fortune 500 clients.

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